About us

Our team consists of highly qualified, experienced and knowledgeable industry professionals that are passionate and dedicated to our clients

<br>Oliver von Wersch<br>

Oliver von Wersch

I have been a major leader in digital transformation for some of the top media companies in Germany and Europe.

I have been working in senior management positions for more than 10 years, and aggregates more than 20 years of digital expertise. 
My knowledge covers all relevant parts of the digital value chain product, tech, advertising, strategy. 

I founded the mobile internet business division of Tomorrow Focus AG (Burda) and the product management/strategy division 
at arvato mobile (Bertelsmann).
I built up the mobile advertising business for Gruner + Jahr from 2008, leading it to German market leadership. 
Became CEO of Gruner+Jahr digital ad sales unit in 2010, and CEO of the digital products division in 2012, 
playing a master role in Gruner + Jahr’s successful digital transformation.

Until March 2017, I was responsible for all strategic relationships of Gruner + Jahr with Google, Facebook, Apple, and Amazon, 
and for some of the most important startup-businesses. 
I held board positions in major German, and European industry associations.

<br>Jana Stapelbroek<br>

Jana Stapelbroek

In 2014, I started studying International Management in Osnabrück with a specialization in international relations and strategic management. 

Through several stays abroad (France, Canada, Argentina), I was able to learn to constantly adapt to new situations, to solve problems caused by cultural differences, and to communicate in foreign languages.

My first professional step was with a Hamburg fashion brand in the International Sales department. There I was responsible for operational tasks, like opening up new sales floors, strategic development of existing sales floors, as well as meeting sales budgets. 

Since 2019, I am working at vonwerschpartner Digital Strategies, where I am mainly responsible for the execution of industry studies (e.g. concerning post-cookie advertising), strategic projects (e.g. development and implementation of monetization strategies) and operational tasks. 

<br>Hakim Benabdelmoumene<br>

Hakim Benabdelmoumene

In 2013 I moved to Hamburg where I started my apprenticeship at one of Germanys biggest Publishers. 

There, I took my first steps in Ad Tech before I moved on to an Agency as Technical Account Manager. 
I supported our customers, set up trackings and campaigns and did a lot of agency stuff (taking care of their instagram, playing darts, petting dogs).

In 2020 I took the next step and joined Olivers Teams at vonwerschpartner Digital Strategies, where I am the „Tekkie“ – I advice and support our Clients in all the technical belongings regarding the ad tech industry.

<br>Orlaith O'Higgins<br>

Orlaith O’Higgins

In 2014, I started studying Business in Trinity College Dublin with a focus on international business and strategic management. 

After completing my bachelor degree, I moved to Hamburg to improve my German and began working in the business development department of an Adtech start-up.

Hoping to enhance my experience with relevant legal knowledge, I began studying for my Masters in Business and Law at Bucerius Law School in Hamburg and will complete my studies in August 2021.

At vonwerschpartner Digital Strategies, I am responsible for undertaking research concerning industry developments and trends.